Russians Top Turkiye 2023 Tourism 6 Million in 10 Months

Sun-kissed beaches, vibrant culture, and rich history continue to draw millions to Turkey's shores. In 2023,Russians emerged as the top international tourists, with a staggering 5.8 million visiting in just 10 months. This surge, despite not quite reaching pre-pandemic levels, paints a promising picture for Turkey's tourism revival.

Russians Flock to Antalya, But Pre-Pandemic Numbers Remain Elusive

Antalya, the crown jewel of Turkish tourism, remains a firm favorite for Russians, attracting 3.3 million in 2023. This represents a 17.5% increase compared to the same period last year, showcasing the enduring appeal of its turquoise waters and golden sands.

However, a 38.7% gap still separates current visitor numbers from pre-pandemic figures, hinting at a potential for even greater growth in the coming years.

Beyond the Numbers: Insights into Russian Tourism Trends

October 2023 saw a 12.5% decline in Russian arrivals compared to the previous year, attributed to the 2022 surge following Russia's partial mobilization.

September 2023 further highlights the importance of Russia to Turkish tourism, with 4.35 million Russians contributing significantly to the sector.

Mabrian's Travel Intelligence platform confirms Turkey's dominance as the top destination for Russian travelers in 2022, based on hotel demand and pricing data.

Diversification Beyond Russia: A Look at Emerging Destinations

While Russians lead the pack, Turkey is actively attracting tourists from other regions. The United Arab Emirates, Thailand, Georgia, Armenia, and Kazakhstan are gaining popularity among Russian travelers.

A Promising Future for Turkish Tourism

Between January and July 2023, Turkey witnessed an impressive 128% surge in foreign visitors compared to 2022. German tourists currently hold the top spot, followed by Russians with a remarkable 41.36% increase to 2.1 million.